For anyone wanting to keep up with the latest beauty trends and products Valkea created the Douglas x You e-magazine to guarantee the brand remains top-of-mind among its target group. The new platform delivers beauty and make-up inspirations, expert advice, premieres and reviews.
To go beyond standard influencer activities, we invited beauty and make-up artists as well as skin-care experts to create engaging content for the platform, while promoting their favorite products. Our campaign across all social media builds an engaged audience by delivering educational content to expertly move them down the marketing funnel.
