For the Lech Lite beer brand, we profiled fascinating people focused on professional passions who maintain joy and pleasure in their personal lives.
Hip-hop artist Vienio, carpentry enthusiasts from the Cztery Deski studio, two photographers, a chef by calling… The project aimed to capture that, which is most pleasant, i.e., simply life.
We inserted this special art-house edition into the regular Aktivist! magazine, offering very valuable, highly attractive additional content featuring intriguing and fulfilled creative personalities. Our editors selected and interviewed inspiring people who create experiences, original spaces, small communities, and imaginative ecosystems in the city. In line with the Lech Lite brand, they are modern innovators, who are self-aware and want to live fulfilling lives.
Valkea also produced photo shoots and short videos sharing their stories, creative passions, personalities and lifestyles.