
We have great news! Spółdzielnia Mleczarska Ryki, one of Poland’s leading producers of aged cheeses, has joined our client portfolio. Together, we are working to strengthen the brand’s position and increase its recognition among consumers.
From the start, we focused on strong social media initiatives – a clear communication strategy, engaging content, and cohesive campaigns are the key to success. The results? Right from the beginning, we launched a viral real-time marketing campaign inspired by the popular “chałkoń” meme. Our cheese horse took Facebook by storm – the post reached record engagement and appeared on the prestigious Facebook Trends list by Sotrender. And this is just the beginning!
In January, Spółdzielnia Mleczarska Ryki’s content on Facebook and Instagram was viewed nearly 700,000 times, reaching over 169,000 users. Organic reach of the chałkoń post increased by 1300% compared to the previous month!
As part of our collaboration, we manage communication strategy, advertising creative, content and graphic production, and social media management. Together, we are shaping Spółdzielnia Mleczarska Ryki’s image as a leader in the aged cheese category – creatively, effectively, with a touch of humor!