Client: MR.DIY
Area: Social Media, Creation, Public Relations, 360° Projects, Events
The Malaysian retail chain MR.DIY entered the Polish market. We won the tender for comprehensive marketing and communication services for the brand in Poland. We are also responsible for organizing and coordinating the opening events of all MR.DIY stores in the country.
MR.DIY is a popular chain offering home and DIY products, which has won the hearts of customers across Southeast Asia. In 2024, the brand opened its first stores in Poland, expanding its global presence to 13 countries.
Our collaboration with the brand began with its debut in Poland. We developed a marketing strategy and creative line, which we implemented across all communication channels.
We handle content creation and manage MR.DIY’s Polish social media profiles, collaborate with influencers, manage PR activities, and provide ongoing marketing consultancy.
We are responsible for the full organization and execution of MR.DIY store opening events in Poland. These events offer opportunities for shared celebration, packed with attractions, contests, and surprises for customers.
