Client: Jantar - Farmona
Area: Social Media
We developed a new social media communication strategy for Jantar, a brand under Laboratorium Kosmetyków Naturalnych Farmona.
Our goal was to dynamically grow Jantar’s profiles. We created a new big idea, paired it with consistent copy, and designed an attractive visual identity. We also implemented strategies to increase post reach and boost audience engagement.
For the client, we carry out product photoshoots to produce original content for the profiles.
We standardized the communication by introducing recurring thematic cycles – both product-focused and inspirational/expert content. We focus on minimalist, high-quality content tailored to the character of the products.
